Style Icon Danielle Bernstein transformed her #OOTD style blog into a Cult-status fashion empire.

When native New Yorker Danielle Bernstein began fashion blogging she was a student at FIT posting daily pictures of her outfits. She posted her outfits or “outfit of the day” (OOTD) posts to her personal blog and Instagram.

Today WeWoreWhat is more than a fashion blog it is Bernstein’s brand stamping the fashion industry. WWW is a stamp of style that marks itself in realms of fashion, interior design, and menswear.

Bernstein now has 1.6 million followers on Instagram and gets paid to sit front row at fashion shows next to Vogue’s Anna Wintour. 

The blogger’s claim to fame is her fashion and lifestyle blog. Her big break came in 2012  when she was named a “Next Big Style Icon” by Refinery 29. After Refinery 29 put her on the map she got offers for deals like brand partnerships.

WorkLush is inspired by anyone who utilizes all that social media marketing has to offer. We believe there is success and money in digital media marketing. The Social Media and Digital realms offer a world of business opportunity.

Bernstein has such a following because she is considered as both relatable and inspirational. This unique combination is something we like to showcase. Stories like Danielle’s inspire others to do the same or similar with their passions.

We believe in the full media marketing including a personal website, app and presence on Instagram, Snapchat, etc. Today Danielle brings her fans into her daily life using Snapchat story or Instagram story.

Together Danielle Bernstein and WeWoreWhat have created something out of nothing using the social media to do so.

We’re not only inspired by her story, we’re proud be a part of the digital branding world that creates something out of nothing.